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By MDB KKN 2022- on Sunday, 27 March 2022, in a series of magengan show events ahead of Ramadhan in Jajar village, Gandusari subdistrict, precisely in Trenggalek district, collaborating with the committee and KKN MDB UIN SATU collaborating with the committee. In a series of spectacular and lively events, it succeeded in attracting the wider community both inside and outside Jajar as well as various media to cover the megengan show.. This certainly provides an opportunity for the economic division to carry out work programs that have been designed long ago.
The economics division is one of 5 divisions contained in the MDB KKN group (Building a Sustainable Village). The economic division has two work programs consisting of waste banking and local product distribution.
“So far, Jenengan products only come in kilos without a brand, For this reason, we want to resell your product into small packages with the Adam's apple label, which means culinary row, we will sell at the megengan show, what do you think, father??"said a representative from the economic division to MSME players. "Oh yeah, that's okay, that is good" said one MSME actor in Jajar village. Our plan was welcomed by MSME players in Jajar village.
This megengan show event is the right moment to launch the logo and label or brand of Jajar products. The brand created by the economic division is called Jajar Kuliner which is combined with the acronym JAKUN. Adam's apple products are produced by MSMEs in Jajar village. This snack product consists of banana sales, banana chips, and taro chips. It cannot be denied that Adam's apple products can increase in number in the future.
The distribution process means the process by which products are distributed from producers to consumers. In this case, there are products from community businesses that do not have good labels and packaging. For this reason, the economic division is here to help with the distribution process by grouping Jajar culinary products under the name JAKUN. One of the moments to distribute Adam's apple products is during shows.
After packaging, you get as much as 25 products to be sold by the economic division. Consist of 9 banana chips, 8 banana sale, And 8 taro chips. Apart from selling food products, we also provide cold drinks which are suitable as a complement to the snacks sold.
With a tent roof with a row of gumregah logo, members of the economic division actively sell Adam's apple products which are enthusiastically welcomed by the wider community. At a price of Rp. 3500 Buyers can already feel the pleasure of Adam's apple products. Equipped with a promo that is no less interesting, namely get 3 products just by paying 10.000 making Adam's apple products sell well.
Apart from the peak activities, there are shows, Adam's apple products are also marketed after the megengan show. The remaining products at the peak activity are then resold at the screening and film review events.
“Friends, do you know what Adam's apple products are?? Adam's apple means culinary row. For friends who want to buy and experience Adam's apple products, please visit the booth there" said the MC while pointing his finger towards the economic booth.
The presenter reintroduced the Adam's apple product to the nobar audience. Then several people started coming to buy it. The end of the nobar event marked the closing of the Adam's apple product stand from the economic division.
Writer: Qonita Rahmawati
Editor: Fadila